Choosing the right coach

Now that fall is here and most field sports are well under way, I have begun to receive emails from parents around the country about how to pick the right training company/coach.

Here is my two cents worth:

• For the most part performance and the training process have now become almost a commodity; meaning there are more similarities than differences in the customer's eyes.
• Unfortunately the truly unique coaches and fitness professionals do a poor job of communicating what actually makes them unique and therefore get automatically labeled as a 'trainer'.
• What separates the best is 'how' these coaches/services deliver what they do.

Ask yourself- Does the coach/trainer you work with outbehave the competition?

More on this tomorrow!